STRategy & planning
let's get serious
Strategy and planning is all about taking a good look at your business and customers, mapping out your goals and working out how to reach them via technology, sales, marketing, operations and so on.
You might want to increase efficiency, sales, brand awareness, save time and money, or all the above.
We'll work with you to create a clear strategy and plan to turn your goals into reality.
different types of strategies
Your digital landscape will evolve over time so it's worth reviewing this every so often. There are always new opportunities and more efficient ways of doing things.
We will examine your existing digital landscape and see how we can improve current systems and processes.
This could be connecting all your different technology systems so they talk to each other, adding new additions to increase productivity, or introducing a new solution that will offer new opportunities for your business.
Do you have a marketing strategy for your business? Need some fresh ideas on how to reach your customers? Or do you want to up your game in the digital marketing space?
We love coming up with new and creative ways to reach your target audiences.
We don't really like to say 'digital marketing strategy' as we take a multi-channel marketing approach to most things, which means we don't just focus on digital marketing, but the entire marketing mix.
Whether it's putting together a 12-month marketing plan, coming up with a creative marketing campaign, or getting some regular communications underway.
It all depends on what is going to have the biggest impact, and what is going to really capture your audiences attention, and bring home the leads.
business strategy (aka everything ELSE)
A business strategy is a plan that outlines your vision, overarching goals and objectives, and a set of competitive moves and actions a business uses to attract customers and optimise financial performance.
Getting this into a formalised document will help you and your stakeholders, leadership and management team understand what your business is trying to achieve.
We can sit down and work through your existing business strategy and see what needs to be reviewed, future plans, or you might need to start from scratch and explore what your business purpose is and what success looks like.
A workshop with your team will help us understand your pain-points, and give us a chance to understand where your business wants to head.
This also gives us a chance to provide some guidance and ideas on what may work going forward.
strategy & Planning
This is where the magic happens.
We will put together a plan which clearly outlines your goals and how they are going to be achieved.
This will act as a reference point for all activities whether it be digital, sales, marketing or operations.
review of your business
We'll visit your business in action. This is a good chance for us to dive in and see how your business really works.
We'll go away and research a solution for your business.
This involves seeing what others are doing in the space, researching new technologies, sales and marketing approaches that would have the biggest impact.